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A Rose by Any Other Name Shakespeare had Juliet say in Romeo and Juliet, “What’s in a name. That which we call a rose by any other name would smell as sweet”. Or would it? I believe Shakespeare was pointing out that it is not the name but the nature of the object that really matters. What counts is what it is not what we call it. So does the label we use to describe our activities really matter? Are the labels “training”, “presenting”, “facilitating” meaningfully different or are they just alternative terms for “communicating”. Do they communicate any clear and specific meanings to anybody. Well, I think the answer is no and yes. That is “no” they are not necessarily clearly and specifically different activities and “yes” they can and perhaps should be quite clearly and specifically different activities. The key word here is “activity” for, as Mark Twain once remarked, “Actions speak louder than words but not nearly as often”, so the establishment of difference between these terms happens with their practice and application rather than just in the use of the label. That is, there is no point in taking a straight presentation and calling it training or facilitation unless you change the nature of the process. The name change by itself does nothing. Such label manipulation is often used to market a presentation to an audience by changing their perception of what to expect. But if we disappoint them by just serving up a presentation labelled as training they will be suspicious of future offerings. Let’s face it, we have all seen this happen much too often. So what are the changes we need to make to the process so we meet audience expectations and make best use of the different labels? What are the expectations raised by each of the labels? We can look at the expectations in three useful categories: • Subject matter expertise Creative Training Techniques Additional Seminar An additional Creative Training Techniques Seminar is being run in the Sydney region on July 16 & 17 2008. Places can be secured at creativetraining.com.au These dates are being pre-offered to Thought Catcher subscribers and are not available as public places until Tuesday May 13. All new Thought Catcher subscribers will receive a complementary pack of the Creative Whack Pack by Roger Von Oech - a Brainstorming Workshop in a box !!! 
The all new creativetraining.com.au website is now fully operational with new free downloads and training tools. For example visit Free Resources and request a complimentary packet of large foam dice and booklet on how to use them in training. 
For those of you who are heavily into Elearning or even lightly interested take five minutes to learn from a guru Dr Werner Oppelhaumer - enjoy Creative Training Techniques Corporate Sponsors Benmikicfoundation.org.au Education + Awareness + Safety for Young Cyclists Equestrianvaulting.com.au Education + Training + Fitness for equestrian vaulters in Australia |
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